CBS

CBS Super Bowl LVIII Breaks Viewership Records

The Super Bowl LVIII broadcast on CBS shatters viewership records with 123.4 million views, making history as the most-watched U.S. broadcast ever.

In a monumental feat, the recent Super Bowl LVIII broadcast on CBS made history by becoming the most-watched U.S. broadcast ever. The nail-biting game where the Kansas City Chiefs defeated the San Francisco 49ers 25-22 captivated a staggering 123.4 million viewers. This spectacular event also set new records by drawing the largest pool of bets in Nevada, the gambling-friendly state where it was hosted.

The CBS Sports broadcast of Super Bowl LVIII not only captured an unprecedented number of viewers but also achieved a remarkable unduplicated total audience of 202.4 million, marking a significant 10% increase from previous records. The overtime thriller added to the excitement, enabling CBS to rake in an additional $60 million in revenue, boosting their total earnings to a staggering $695 million.

Furthermore, CBS's coverage of the Super Bowl became the most-watched telecast in history, with 120 million viewers tuning in on CBS alone, a remarkable achievement for a single network. The game's online presence was equally impressive, with Paramount+ leading the record-setting audience for the most-streamed Super Bowl ever.

In other CBS news, the network's schedule continues to deliver quality content with popular series like the "FBI" trilogy returning to captivate audiences. As CBS maintains its entertainment momentum, the success of Super Bowl LVIII underscores their prowess in capturing viewers' attention and solidifying their position as a broadcasting giant.

Among the notable facts surrounding the individuals and organizations involved in the Super Bowl buzz, the Kansas City Chiefs and the San Francisco 49ers emerged as fierce contenders, creating a thrilling showdown that captivated millions. CBS's monumental earnings of $695 million from Super Bowl ads showcase the immense commercial value of this sporting event, reaffirming its status as a premier advertising platform for brands seeking wide-reaching exposure.