NFL heavyweights the Kansas City Chiefs and the Philadelphia Eagles face off in Super Bowl LVII at 6:30 p.m. ET on Fox.
[Carvana](https://www.cnbc.com/quotes/CVNA/) and [Vroom](https://www.cnbc.com/quotes/VRM/) were among the worst performers. [American Gaming Association survey.](https://www.americangaming.org/resources/super-bowl-lvii-wagering-estimates/) Those wagers are expected to total $16 billion, the survey found. [Frito-Lay](/quotes/PEP/), Lays and Doritos. [according to a survey from the American Gaming Association](https://www.americangaming.org/new/record-50-million-americans-to-wager-16b-on-super-bowl-lvii/?campaign_id=4&emc=edit_dk_20230211&instance_id=85122&nl=dealbook®i_id=51916137&segment_id=125070&te=1&user_id=f1c8b3e3ced2ac703345f809433f5f1e). [sentiment survey](https://www.numerator.com/61-consumers-plan-watch-super-bowl-lvii-numerator-reports), Eagles and Chiefs fans are divided on their beer, snack brand and grocery retailer preferences. 29, which saw Chiefs beat the Cincinnati Bengals and the Eagles top the San Francisco 49ers to secure their Super Bowl spots, raked in 50.7 million average viewers, the most watched since 2014. Everyone knows the cost of advertising during the Super Bowl keeps reaching higher and higher, as this chart shows. [Rihanna](https://www.cnbc.com/2022/10/26/rihanna-makes-long-awaited-return-to-music-with-black-panther-sequel.html) is the halftime performer. [Apple took over](https://www.cnbc.com/2022/09/23/apple-will-sponsor-super-bowl-halftime-show-starting-in-february.html) as part of a five-year deal with the National Football League. Fox said it raked in a record amount of [Super Bowl ad revenue](https://www.cnbc.com/2023/02/08/fox-2q-23-earnings-nfl-world-cup-ad-revenue.html) this year. In this case, continued miscommunication between the White House and Fox led to the interview's cancellation. This is CNBC's live blog tracking all the ads and action during Super Bowl LVII.
We've rounded up the best off-field action Super Bowl LVII has to offer — the commercials — as the Eagles take on the Chiefs.
Off the field, we've rounded up the very best action of the day — the commercials. National Football League
The Super Bowl is about football and commercials. We'll keep you covered on the latter with every ad that airs during the big game.
The 2023 Jeep 4xe hybrid lineup electric slides into the Big Game. Below, we’ve posted all the commercials for which we’ve found video. We’ll update the order as we watch them during the game. [Super Bowl commercials](http://www.sbnation.com/super-bowl-commercials) will air on Sunday evening. The biggest value is likely in the first quarter, while the fourth quarter could offer a bit more value. We can’t nail down exactly which commercials cost the most, but we can guess on the costs.
Aaron Paul and Bryan Cranston reprise their respective roles in the ad, along with Raymond Cruz as Tuco Salamanca, who really, really enjoys the product from ...
The nostalgia is real. Some people are all over the food choices. Some people are watching the music. It’s been nearly 10 years since Jesse Pinkman and Walter White left TV in the series finale of Breaking Bad, but the dynamic duo is back for PopCorners. Some of them released early, so we’ve populated some of our favorites here, but we will also be adding some of the best commercials throughout the game on Sunday and beyond. Some people are watching the football.
Here are the best Super Bowl 2023 commercials that aired during Super Bowl LVII between the Philadelphia Eagles and Kansas City Chiefs.
“I love m&m’s and you and I love me,” she tells the camera. 1” by Tim Carlton and Dereck Deel, which was hold music for Cisco in the 90s, is a dance-worthy tune. She once again asks for donations to “help helpless animals find shelter.” The star of the ad butts in to say, “wrong shelter, Sarah. “Three things are required to survive the great outdoors: Food, drink and shelter.” Singer-songwriter Sarah McLachlan, whose composition “In The Arms of an Angel” played over the top of ASPCA commercials asking for donations for helpless animals, emerges from a tent with a canine companion. Adam Driver overcomes an existential crisis in this commercial for Squarespace—a “website that makes websites”, as he repeats over and over in this sci-fi spoof. “I gotta do me, Missy,” he tells her and sends the world mad for triangles. “We’re gonna eat a lot of snacks together!” Tuco says with delight. Titled Singularity, the ad features a suited Driver confronting the idea that “Squarespace could create itself,” as he begins to multiply. “You wanna quit rap for a triangle?” questions Missy Elliot. “Like a baby dolphin!” She then starts squeaking like a marine mammal. “You guys are delicious,” he tells them. “Welcome to Dunkin’—we’re a very friendly establishment,” he says.
The Super Bowl is the biggest, costliest, most anticipated advertising event of the year and for some brands it is the biggest bet they make to reach their ...
Thinking of Ozzy Ozbourne as a co-worker would certainly make the days more interesting. Safety Dance by Men Without Hats will turn heads back to the TV with “Don’t Do Your Taxes. Whether you’re exhausted by our celebrity obsessed culture or energized by it this year’s Super Bowl is packing the commercials with as many celebs that fit in 30 or 60 second spots. Here’s a few categories to watch out for during the game to see if they hit the mark. So You Can Do Anything Else.” Yes, Menopause. Menopause. The Super Bowl is the biggest, costliest, most anticipated advertising event of the year and for some brands it is the biggest bet they make to reach their intended audience. See if you can count them all, real or animated. - Workday Rockstars tell the rest of us that THEY are the rockstars! - The E*TRADE babies are back and reflecting on the big questions of life. Sports Betting is now legal in 33 states and Arizona, the host of this year’s game, is one of those states.
Jake Ciely is the master when it comes to ranking everything, including the 2023 Super Bowl commercials.
I was initially disappointed in a memories commercial because the song (which made me think of my upcoming wedding), but then it got a bit amusing, especially with the cat. but this didn’t do anything for me outside of a half-grin for the Elton John joke. I just know not calling someone a rock star is a big deal, and commercials that have unclear messages, or make us wonder what the company even is, fail. but the Grease-inspired commercial was a bit fun. Honestly, I got a bit tired of the Zach Braff and Donald Faison commercials… You have to watch this on YouTube because the NFL… And if you were one of the rare humans who never saw Breaking Bad, all of the jokes are lost on you. I’ll give him Top 25 just for the craziness of it all. - One note on the rules: We skipped most of the same ol’ (non-funny) car commercials, banking, and such… We’ve all heard that hold music so much we despise it, and we have also fallen for the mid-hold remain on hold. EV-il was nostalgia on a comedy, this goes for humor on one of the darkest shows ever. Super Bowl commercials seem to be on the rebound the past few years.
For example, tennis champion Serena Williams stars in a Michelob Ultra ad that draws on the classic comedy "Caddyshack," while John Travolta, who starred in " ...
"A 30-second ad at this point in our industry's infancy is not a good use of resources at best and at worst risks bringing in new users before they completely understand the opportunities and risks," Binance Chief Strategy Officer Patrick Hilmann said. Beyond the sheer numbers of people who are watching, creating a Super Bowl ad is tricky in part because of the audience's diversity. "Super Bowl ads are always a reflection of the country, to some degree," said Tim Calkins, a marketing professor at Northwestern University. Some of the biggest names in crypto — including Binance, Coinbase and Kraken — confirmed with CBS MoneyWatch that they're out. "Consumers are looking for a good laugh and to feel comfortable," said Rich Weinstein, a professor at VCU Brandcenter. Many of this year's crop of Super Bowl ads are playing it safe, tapping cultural references from the 1970s, '80s and '90s.
Catch up on funny and heartwarming ads starring celebrities like Ben Affleck, Serena Williams, Dave Grohl, Peyton Manning and Melissa McCarthy.
In the arms of the angel... The beer brand kicked off the campaign with a brief teaser starring Paul Rudd as Ant-Man. In the final ad, he proclaims it true and takes a wild ride through a neighborhood. The celebrity-studded, Caddyshack-inspired ad pits tennis superstar Serena Williams against Succession actor Brian Cox in a match for the ages. The brand trapped food-named actors Jon Hamm and Brie Larson in a giant refrigerator. Sports celebrities abound in an ad that combines beer with a promo for Netflix golf docuseries Full Swing. in the company's Super Bowl ad, he's back and attending a wedding (of... Peanut gets a different kind of roast as comedians come together to tease the animated peanut-shaped mascot with the top hat and monocle. Comedian Will Forte dons a spacesuit to star in the ad. General Motors and Netflix have teamed up to promote electric vehicles, part of a partnership that will see more EVs featured in Netflix productions. A shorter version will air during the game. When in doubt, use a dog in your Super Bowl ad.
"Breaking Bad" stars Aaron Paul and Bryan Cranston reunited in an ad for PopCorners. From PopCorners. WINNERS. Movies: The movie business hasn't rebounded to ...
What the ad didn’t do is make a case for that being a Bud Light. That just feels like their creative is stuck in the ’90s. Yet despite being one of the few ads about something that played Sunday, the goal of its message seemed muddled, a perception reinforced by details about The ads for this evangelical campaign were certainly arresting in reminding people, say, that Jesus was a refugee, and to love everyone. Hollywood will likely never completely bounce back in the streaming age, but the studios appeared to serve notice that they’re not giving up without a fight. [This year](https://www.cnn.com/sport/live-news/super-bowl-2023-eagles-chiefs/index.html), the scales tipped heavily toward celebrity talent – in several cases, thrown together in incongruous bunches – in commercials that were loud but frequently didn’t make a whole lot of sense. Of that roster of titles, give the nod to “The Flash,” which should stoke enormous interest in that Warner Bros. title (like CNN, a unit of Warner Bros. A fun idea, indifferently executed. Where were the other highlights, which were outnumbered (as usual) by the middling or low ones? Then again, this year’s crop of beer ads were mostly flat, especially given the high bar that Budweiser has customarily set for Super Bowls past. While this doesn’t include every spot that aired, if an ad featured four or more celebrities, assume it leaned toward the “loser” column.
Watch the best commercials from the 2023 Super Bowl, including the Breaking Bad Popcorners commercial, Alicia Silverstone's return as her Clueless character ...
One had Ben Stiller, and the other had Steve Martin. And for the I gotta be honest, the “your cousin from Boston” ads from Sam Adams usually irritate me. Peacock’s new “howcatchem” mystery serial from Rian Johnson and starring Natasha Lyonne has a cute themed spot, where Lyonne’s character Charlie (who always knows when someone is lying) points out various “lies” in Super Bowl commercials. But you’re here for the commercials, and we have the highlights. For others, it’s an opportunity to get together with family, enjoy some snacks, and
Meghan Trainor for Pringles · Jack Harlow, Missy Elliott and Elton John for Doritos · Sarah McLachlan for Busch Light · Jennifer Lopez and Ben Affleck for Dunkin' ...
Instead of contacting crystal meth, however, the duo make PopCorners in their familiar trailer; throw in a guest appearance from Raymond Cruz and a few hilarious callbacks (“We don’t eat our own supply!”) and you have a winner. Not only does Elisa Donovan bring back her Clueless character Amber for the ad, but brilliant designer Christian Siriano is the person Rakuten tapped to reimagine that iconic yellow plaid outfit from the 1995 film. Braff combed his hair like a greaser and Travolta showed off his still substantial pipes at the close of an ad that was hopelessly (and delightfully) devoted to nostalgia. “Hey corporate types, will you stop calling each other rock stars?” pleads Stanley at the commercial’s start. “Diddy don’t do jingles.” That may be the case, but the music mogul sure knows a thing or two about hit songs and bringing the right people together in his Super Bowl spot for Uber One. [shared](https://www.billboard.com/music/rb-hip-hop/jack-harlow-missy-elliott-super-bowl-doritos-ad-interview-1235250299/) a lot of belly laughs doing the Doritos commercial. Quipped Martin on Sarah McLachlan — whose heartbreaking song “Angel” has soundtracked countless American Society for the Prevention of Cruelty to Animals commercials, which never fail to elicit tears — had a little fun with her ASPCA association in a Super Bowl spot for Busch Light. Aside from bringing together an otherwise unlikely trio, the spot gives Anita Ward’s “Ring My Bell” (a Hot 100 topper) some airtime, which is always welcome. “[We] laughed as if we had met years back, especially when we had to keep doing those lines. There were musical guests elsewhere throughout the broadcast, too. After an intense face-off between the Kansas City Chiefs and the Philadelphia Eagles, the Missouri team emerged victorious, winning the game at State Farm Stadium in Glendale, Ariz., with a score of 38-35.
Here are all of the must-see Super Bowl ads that we watched during the game, and the ones that are so bad you can't look away. FOX reportedly charged each ...
We can always appreciate a clever pun, so when Downy’s ad featured Danny McBride as Downy McBride and showed him actually falling down… Experian (John Cena) 2023 Super Bowl commercial Workday (Ozzy Osbourne) 2023 Super Bowl commercial Rakuten (Clueless) 2023 Super Bowl commercial Unlike other ads, it seems like Pepsi wasn’t trying too hard by plugging in as many unnecessary jokes. Pepsi (Steve Martin) 2023 Super Bowl commercial
A few companies used big celebrities, which this year included the likes of Will Ferrell and Miles Teller, to make a splash, while others used the element of ...
Then, at the last second, Blue Moon comes in out of nowhere to steal the entire commercial. I heard this ad hyped up on several podcasts in the lead-up to Super Bowl LVII, and I was very skeptical about it. This may not have been the most clever commercial of the evening, but I contend that Ferrell elevated the material and got a couple of grins out of me. The fight choreography was fun and reminiscent of an extremely low-budget "Everything Everywhere All at Once" with ice, coasters and hot dogs being used as weapons. Also, him critiquing the decisions of "Love Is Blind" participants should become a regular feature on the show. As is always the case, a number of the commercials were somewhat forgettable, but there were a handful that stood out well above the rest.
Once upon a time, the name of the game for Super Bowl commercials (and the ad agencies that create them) was creativity, with brands competing to see who ...
@aaronpaul_8 @BryanCranston
And a surprise appearance by Tuco Salamanca was legit. The Super Bowl is historically home to multiple hotly ancitipated film trailer premieres, and this year was no exception, with trailers for Guardians of the Galaxy Vol. However, many pointed out the tightrope Warner Bros. One commercial that relied on creativity over celebrity and got viewers talking as a result was Tubi's "rabbit hole" ad. Time has not dulled people's obsession with Breaking Bad, especially as its prequel Better Call Saul just finished a massively successful run. Whether it was Ben Affleck in his native Dunkin' habitat, a (meta) commercial about Bradley Cooper and his mom recording a T-Mobile commercial, Jennifer Coolidge applying e.l.f.
Advertisers spent up to $7 million for every 30 seconds of airtime during Super Bowl LVII. Here's a sampling of what worked – and didn't – in the most ...
This is another problem which often crops up in Super Bowl ads; in this case, the "teaser" spots — short blips of content, usually dropped early to preview the Big Game ad — are more entertaining than the actual commercial. Uber One suffers from the same problem; snagging a cool celebrity — in this case, Sean "P.Diddy" Combs — and then trapping that Big Name in a terribly unfunny commercial. Stiller's [Super Bowl spot](https://www.youtube.com/watch?v=ok38Xuc5UTE) is more entertaining, in part because he calls back to his Derek Zoolander character — more nostalgia! But the ad that resulted, featuring multiple copies of the actor standing in a desert field muttering about the wonder of a "website that makes websites" before getting sucked into a giant glowing ball called The Singularity....? There may be no surer sign of tightening belts in showbusiness than Netflix teaming with GM to share the cost of a Super Bowl ad. But the Super Bowl ad for The Flash is so packed with compelling revelations — from the return of Zod to a new Supergirl — that it seems more understandable why Warner Bros. This year, he recreated the classic number from Grease, "Summer Nights," with Scrubs co-stars Zach Braff and Donald Faison. [put clams in the center](https://www.youtube.com/watch?v=tePiyF0Jzow) of every pellet. New pitchwoman Maya Rudolph was selected to take over, but her ad during the game changed the name of the candies and After the game, M&M's aired their spot with the punchline: The candies were coming back for good, with the purple M&M, which Carlson had specifically criticized, saying, "I'm glad to be back, because this is what I was made for." (I just got a speck of dirt in my eye while watching it. We also saw lots of nostalgia and more partnerships, including Netflix passing up ads of its own to partner with GM and Anheuser-Busch's Michelob Ultra.
Here are the best and worst commercials from Super Bowl 57 according to the DK Nation staff.
While we are used to seeing the Clydesdales of Budweiser, we witnessed a different ad for Busch. Sarah McLachlan/Busch- Beer ads are a staple of the Super Bowl commercial rotation. The mass appeal of this commercial is there without question. We got a little unchained melody making us think this would be a sappy memories commercial, and then they flipped the script. Ben Affleck working a Dunkin drive-thru and then getting Jennifer Lopez to commit to the bit was pretty funny. You can [view all the commercials here](https://dknation.draftkings.com/2023/2/12/23584992/super-bowl-commercials-2023-video-every-ad-in-order-best-worst-first-second-third-fourth-quarter), in order of when they aired.
Here are the top 10 best Super Bowl commercials of 2023, including Alicia Silverstone's "Clueless" moment and Jack Harlow's hilarious Doritos collab.
[Rihanna took the halftime show stage](https://www.teenvogue.com/story/watch-rihanna-perform-umbrella-more-hits-super-bowl-2023-halftime-show#intcid=recommendations_teen-vogue-verso-hp-trending_8fb6fb31-ca23-41d1-aeac-251ee8076487_popular4-1). She also used her career-defining performance to announce that she is [expecting her second child](https://www.teenvogue.com/story/rihanna-is-pregnant)! The Super Bowl LVII (aka the 2023 Super Bowl) took place on Sunday, February 12. Just in case you missed any or didn't get the chance to gather around the TV with snacks last night, we've collated the best Super Bowl 2023 commercials below, featuring some of our faves. [Super Bowl](https://www.teenvogue.com/tag/super-bowl) appeals to different audiences for different reasons. For many, the selling point is the actual [football](https://www.teenvogue.com/story/football-is-too-dangerous-to-exist) game.