Canva

Complex Sat Down With Brooklyn Tea Owners & Founders Alfonso & Jamila Wright to Talk About Their Business, Community & Designing With Canv & Brittany Bosco.

We see ourselves carving our own path in the sectors of bottling, store franchising, and “big box” retail. We are a teeny-tiny company, but we want our design to look professional and consistent across all of our assets. “We want to use Canva to ‘punch above our weight’ from a design perspective. “Canva is a tool that we have a basic understanding of. “The ability to create professional looking, visually appealing content is key to our growth and sustainability. We listen to their needs and create fun and informative content as a response.” “We incorporate our Black identity with a lot of power but very little effort. But before the Wrights link with Bosco, they sat down with us to talk about being a Black-owned business, the importance of community, their design challenges, and how they hope to “punch above their weight class” with a platform like Canva. For daily design, we rely on our own talent and know-how, which is limited as non-designers.” As you can imagine, talented designers are expensive and we can only afford them for major projects with far reaching implications. Countless hours were spent in the Brooklyn Public Library reading up on start-ups, interior design, product design, and guides to business plan writing.” While the Wrights are multi-talented tea experts and community builders, neither are trained design experts, so branding is an area where they’d like to expand their skills.